Utah - Life Elevated
Utah is known for its stunning vistas, eclectic towns, and unmistakable atmosphere. Quarterview, in partnership with Sparkloft Media, worked directly with the Utah Office of Tourism to create a one-of-a-kind film to celebrate the beauty of the state. The product is a competition shorts submission for the final Sundance Film Festival to be hosted in the state. We collected hundreds of real clips from people who have passed through Utah, and wove together a narrative experience unlike any other. The film celebrated the entire state, from remote regions, to bustling attractions, all with the unique boots on the ground perspective of travelers venturing forth into the unknown. #Utah is one of the most shared hashtags in the entire world. Quarterview edited the story of Utah, that its guests had already made.
Teasers
In addition to the short film, we worked with Utah Office of Tourism and Sparkloft to create these teasers to showcase across social channels.